ADVISORY FOR IMMEDIATE RELEASE

The Three Amigos Go Global
Condoms Explain the ABC’s of Safe Sex in 41 Languages

THE THREE AMIGOS IS AN HIV/AIDS PREVENTION PROGRAMME CONSISTING OF 
20 PUBLIC SERVICE ANNOUCEMENTS ADAPTED INTO 41 LANGUAGES


A Press Conference Sponsored by the Permanent Mission of Canada to the United Nations will be held 
to launch the international roll-out:

When:   Tuesday, January 11, 2005
When: 11:15 am
Where: Room S-226, United Nations Headquarters
By:  Firdaus Kharas, Producer and Director

UNITED NATIONS—The Three Amigos, a series of 20 short, world-class animated Public Service 
Announcements designed to entrench the use of condoms to stop the spread of HIV/AIDS throughout the 
world, is now available in 41 languages.  Featuring three animated condom characters called Shaft, Stretch 
and Dick, these Public Service Announcements (PSA’s) use comedy to deliver a serious message.

This public awareness programme has a potential reach of approximately 80% of the world’s population.  A 
complete list of the languages currently available is attached.

The Three Amigos is a groundbreaking HIV/AIDS prevention strategy, strongly supported by Nobel Laureate 
Archbishop Desmond Tutu, who has called the PSA’s “a significant contribution”.  The series was created by 
volunteers. This HIV/AIDS prevention campaign has received widespread acclaim.  The Three Amigos has 
already received 15 international awards and festival selections.

The Three Amigos is currently playing continuously in South Africa, the Netherlands and Canada.

Now, an international roll-out will offer the PSA’s free to broadcasters, NGO’s and community groups in any 
country.

Further information is available at www.thethreeamigos.org

For additional information and interviews please contact: 

Firdaus J. Kharas. Producer & Director. Tel: (1)(613) 820-6121 Fax: (1)(613) 820-4679 e-mail: 
info@thethreeamigos.org